THE POWER OF WORDS IN THE PROMINENT BOOKS OF ECONOMICS

LÍVIA BENITA KISS

 

Abstract

My study focuses on analysing the typical keywords of mainstream and alternative economics with the help of content analyzes of 13 prominent economics books. The analysis was conducted in three groups of economics books which are: mainstream, famous alternative and modern alternative.
In the course of the analysis I was screening for occurrences of 15 mainstream and 15 alternative keywords were identified in the technical literature. In addition, I looked at the most commonly used words in each group of books. For content analysis I used content analysing software NVivo 11 Plus.


Key words

mainstream, alternative, famous, modern, content analysis


JEL Codes: A11, B10, B20, C88


References

Capra, F. (1966): Lebensnetz – Ein neues Verständnis der lebendigen Welt. Bern–München–Wien: Scherz Verlag.
Kuhn, T. (1962): The Structure of Scientific Revolutions. Chicago: University of Chicago Press.
Mellár, T. (2015): Szemben az árral. Rendhagyó közgazdasági előadások. Budapest: Akadémiai Kiadó.
Schumacher, E. F. (1973): Small is beautiful: Economics as if People Mattered. London: Blond & Briggs.
Tóth, G. (2016): Gazdasággép. A fenntartható fejlődés közgazdaságtanának kettős története. Budapest: L’Harmattan – KÖVET Egyesület.
Sedláček, T. (2011): Economics of Good and Evil – The Quest for Economic Meaning from Gilgamesh to Wall Street. London: Oxford University Press.
Articles in journals with non-continuous pagination:
Németh, F.; Kiss, L. B. (2016). Tóth Gergely: Gazdasággép. Könyvismertető. In Pannon Egyetem Georgikon a Georgikon Kar hivatalos lapja, 59(1), p. 23.
Papp, S. (1997): Az ökonomizmus nyomorúsága. In Magyar Szemle, 6(7-8), 151–162.
Tóth, G. (2012): XXI. Ökonomizmustól a bionómiáig. In Magyar Minőség, 11(8-9), 25–41.

 
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