THE ROLE OF DESTINATION MANAGEMENT COMPANY WITHIN THE MARKET REALIZATION OF A TOURISM DESTINATION

MARIYA STANKOVA

 

Abstract

Destination Management Companies (DMC) specialize in the organization and logistics of destination events by finding the perfect venues and suppliers to suit potential traveller vision and travel / transportation needs. Destination Management Companies are experienced in organizing events for company destination event, destination wedding, or any other destination event travellers might have. The keyword when working with a DMC is "customized". No matter what the event or occasion, Destination Management Companies will always find creative and tailor-made solutions. Besides organizing company meetings, company incentives and events, and destination weddings, companies offering Destination Managers can arrange venues for almost every event. Other special services include catering, dinners and entertainment. Regarding the customers desire a DMC will even make hotel selections / reservations, arrange transportation to and from the airport and provide travel coordination and management, guides and hostesses. Destination Manager can coordinate VIP transfers, motor coaches for transportation and limousine and car rentals that can take tourists wherever they need to go. DMCs design unique and creative itineraries for the destination event. Destination Management Companies remain behind the scenes while ensuring that everything runs according to plan.

 

Key words

destination management, DMC, tourism destination, consultancy

 

References

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Schaumann, Pat, 2004, The Guide to Successful Destination Management (The Wiley Event
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Weber, K., S. Chon, 2002, Convention Tourism: International Research and Industry Perspectives, Haworth Press.
http://www.gatheringguide.com/event_categories/destination_management.htm

 

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