Tourism as a dynamic field of human activity, it is a leading branch in the modern economy and in the globalizing world. The successful operation of tourism activities depends on many factors: environmental conditions, cultural premises and last but not least - the training and the qualification of tourism staff. Compared to other sectors of the economy, the human factor in tourism is determining, as regards main characteristics of tourism product. These are the circumstances, which require the acute need for qualified managers, who meet the global demand and who have managerial and leadership skills.


Key words

Tourism product, management skills, modern economy



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